Event Recap: ‘Blacks in Buying + Marketing’ Seminar at Howard University

On Wednesday I had the opportunity to speak on a panel for the American Marketing Association (AMA) at Howard University.  My company, Red Sprinkle, put on the event to give college students insight into the worlds of buying + marketing, while also highlighting the black experience in these fields.  It’s also awesome that the president of the AMA was once an intern of ours!

The panel was filled with great speakers who are at the height of their careers: Brooke Blaine, Assistant Buyer at Sports Zone, LaToya Toney, Assistant Buyer at Branded Apparel & Accessories, Tolu Aleshinloye, Buyer + Merchandiser at Tiffany & Co. + me!

The event was really meant to have a raw, unfiltered conversation with students interested in buying or marketing.  We tackled questions such as showing your ‘blackness’ in the workplace, feeling like a representative for the entire black community, sharing our biggest challenges, how to break into the industry + more.

It was great being in an environment of young adults that were eager to soak in all of the information they were being told.  A lot of attendees had notebooks + iPads to take notes on what they were being told.  And ultimately the panel felt as though we were having a conversation, not preaching to them, which was inspiring.

The evening ended with a raffle for a gift from Tiffany’s!  What girl doesn’t like a shiny new piece? Talk about a fabulous occasion!

I look forward to more speaking engagements with Howard University in the future!


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